Design Research “Good design doesn’t stem from intuition, talent, or luck (although I’ll take a smidgen of each). It comes from research and understanding”.- Author: Anonymous Research is considered to be the foundation and one of the key steps in the design process. It consumes a significant amount of time to clarify the task further and …
Design Illustrations What are design illustrations? An illustration is a creative visual expression/interpretation/explanation of an idea/concept/emotion. We can relate illustrations with art/drawing. For example, the pictures carried in an article published in a periodical falls into the category of design illustrations. Difference between illustrations and graphic design The difference between design illustrations and graphic designs …
Design Inspiration Design is all about problem solving. Designers think up solutions in their mind and then express them through a combination of compelling visual elements and texts. There is never a singular ‘right solution’ in design. Designers enjoy the freedom to imagine and come up with authentic, original ideas which solve the problem. Perhaps …
Emotional Design “Engineers and designers simultaneously know too much and too little. They know too much about the technology and too little about how other people live their lives and do their activities.” – Donald A. Norman, Emotional Design: Why We Love (or Hate) Everyday Things Don Norman, the father of User experience (UX) design, …
Design Systems in UI/UX “A Design System acts as the connective tissue that holds together your entire platform.” – Drew Bridewell, InVision As the online quotient in life increases rapidly, the need for “ease of screen” also goes up significantly. User/Interaction Design domain experts are continuously challenged to ensure easier and smoother online interface, underlining …
Rapid Wireframing in UI/UX Wireframing is considered to be one of the most vital steps in Interaction Design which visualizes the layout of digital platforms. In simple words, a Wireframe is nothing but a blueprint of the interface which outlines the characteristics of the elements constituting a digital platform. A Wireframe consists of a lot …
Growth Mode Design “It’s very easy to be different but very difficult to be better.” These are famous words by Jonathan Ive, the legendary (former) Chief Design Officer at Apple. We resonate with the thought.It inspires us. It helps us better understand “Growth Mode Design”, when put into perspective world. The Design Context Becoming better …
Digital Marketing for the Post-Pandemic World “Opportunities to find deeper powers within ourselves come when life seems most challenging” – Joseph Campbell The year 2020 changed the way we live and conduct business as the Covid 19 pandemic broke out and spread like a wildfire across the globe. In no time, the world got besieged …
UX Design – the Art of the Obvious UX Design deals with the creation of products providing meaningful and relevant experiences to the users. It talks about designing the entire process by considering stakeholders at each and every step including the aspects of branding, design, usability and function. UX design is a key ingredient of …
Creative Communications in the Digital Era Perhaps digitization has not disrupted any other industry as the media and marketing industry. It has removed the barriers and changed the game altogether in a domain which used to be the fiefdom of a few (big corporate players in each geographic territory, with limited scope for startups and …
